Book Launch – Website fun and games
With the final version of the book at our publishers to have the t’s crossed and i’s dotted, we thought that it was time to put up our new website www.brightermarketing.com. We were going to wait until...
View ArticleBuilding a New Website?
We work with lots of clients and we are often asked “what should we do with our website?” The answer differs depending on what you want your website to do for you. If it is your only route to market,...
View ArticleTips to increase lead generation for lawyers
Continual lead generation for lawyers are a sign of a successful firm, but the difficulty is in sustainable new leads. From a recent HubSpot study we have come up with a few suggestions to where you...
View ArticleDigital Marketing for Lawyers – Why is it Important?
A study conducted by Lexis Nexis has revealed just how important it is have a road in digital marketing for lawyers and those in the legal profession. The study showed that 76% of respondents have...
View ArticleWhy duplicate content can kill your google page rankings
In this quick 4 minute video, we reveal a common problem many websites have, but quite possibly don’t know about… duplicate content. We discuss: Why duplicate content can be a big issue How to detect...
View ArticleGo Fast – Don’t Waste Time – Your Website Will Never Be Perfect
Our principle of developing website strategies for law firms is simple: get your site up and running as quickly as possible. Don’t stuff around with design, colours, button sizes, which images to use,...
View ArticleUnderstanding Google Analytics – Bounce Rate
Google analytics measures the bounce rate as, ‘the percentage of single page visits (i.e. visits in which the person left your site from the entrance page)’. A ‘bounce’ or ‘single page visit’ is when...
View Article
